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Nexen Tire will supply its Roadian GTX as factory equipment on the 2027 Kia Sorento Hybrid, with both 17 inch and new 20 inch sizes available depending on market. This move shows what specific tire technologies major automakers choose when engineering hybrid SUVs for performance and durability.
Firestone has launched the Destination LE4 tire, the successor to its best-selling Destination LE3 model, with improvements in tread life, braking, and wet weather performance. Buyers can expect longer tire lifespan, better stopping distance, and more reliable all-season grip when choosing this updated option.
Kumho Tire U.S.A. has launched the Crugen GT Pro, an all-season touring tire available in 85 sizes designed for crossovers and SUVs. Shoppers in this vehicle segment gain access to a tire with improved durability, noise reduction and all-weather performance at competitive pricing.
General Tire has expanded its Grabber A/TX all-terrain tire lineup from 47 to 65 available sizes, nearly doubling coverage in the aggressive all-terrain segment. Shoppers benefit from better fitment options, including new Load Range F choices for towing and overland builds, making it easier to find the right tire for your truck or SUV.
,an exciting addition to the Toyo Tires lineup and a new benchmark in our grand touring all-season category.
The automotive tire market is experiencing a major shift toward larger fitments as SUVs and trucks grow bigger and more performance-focused. Understanding these trends helps shoppers make smarter purchasing decisions and budget appropriately for replacements.
Yokohama Rubber's Geolandar M/T G003 off-road tire will equip 12 teams in the 2026 Asia Cross Country Rally, continuing a winning streak that includes three overall championships since 2022. Learn how competitive rally success influences off-road tire selection and what this dominance means for your vehicle.
Kumho Tire USA has unveiled the Crugen GT Pro and Road Venture HT, two all-season tires built for modern SUVs and crossovers with different performance emphases. Learn which tire matches your driving needs and what features protect your investment over time.